Finding Jenna Get the Word Out



You will need to get the word out to as many businesses, churches, hospitals, shopping centers, entertainment venues, etc. The best way will be to design an Amber Alert flyer for distribution.


There are several web sites that have templates for designing Amber Alert flyers, including www.pollyklaas.org and www.beyondmissing.com/bm. Flyers should include the following information:

Description of the abducted child including name, physical description (height, weight, hair color, etc.), any unique identifiers such as glasses or braces, what clothing they were wearing, and current photo(s).

Description of the abductor including name (if known), photo (if available), description (height, weight, hair color, clothing, etc.) and any unique identifiers, and/or police sketch of abductor (if available).

Description of the vehicle - make, model, color, year, etc. Be as specific as possible. For example, the car driven by Jenna's abductor was her grandmother's, so knowing that there was a donut spare tire on the front passenger side and duct tape around the passenger-side mirror allowed for a very specific description. Provide a photo of the car, if possible.

License plate - State and/or number (if available).

Brief description of when, where, and how the abduction happened;


Save the flyer as PDF file (Adobe Acrobat) so that it can be easily emailed and printed by almost anyone with a computer.

If you don't have access to a computer, ask a friend or relative, or use the local library, printer or copy shop, if available. In some cases, they will also print the flyers at no cost. They did for us.

If your child is abducted on or near the weekend, contact as many churches in the community as possible
- they can get an announcement like this to a large group of people FAST.

Photos and physical descriptions of the abductor and especially the child need to be sent to all emergency rooms.

Get messages to all large "gatherings" like ballparks, concert parks, theaters, etc. The message needs to go to them as quickly as possible. Ask management how flyers can best be distributed or if it would be possible to make an announcement at the event. Help them understand the urgency and the need to get the word out quickly and to as many people as possible. In our case, a photo of Jenna and a message were broadcast at both the Detroit Tigers and Detroit Pistons games on Sunday.

If you distribute flyers, get a map of your city/county, divide it into grids, and assign grids to people. Send people out in pairs and get a cell phone number for each pair. Have a central cell phone number where people can call in with information or find out where to pick up more flyers. Keep your main phone line open for emergency calls.

Print flyers in the thousands. Supply the people who are distributing the flyers with tape.

A message needs to go to all business about how serious this is and how they can help. It makes sense that they do not want to put flyers up months later, however in the first hours/days of a LOCAL abduction, area businesses should have a policy to display flyers. In our case, the Greektown Casino and McDonalds near the crime scene would not display this information because of their policy. However, the MGM Grand Casino created copies and posted them for all the wait-staff to see and gave all the dealers copies by their tables (it was effective and NOT disruptive to business).

Aside from major gathering places, target gas stations, grocery stores, party stores, etc.